Our healthcare environment is increasingly complex. NexGen has the expertise to guide you and create communication plans to help your customers support their patients in managing their conditions.
We use storytelling and patient insights to bring scientific data to life,
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Our work leads to positive behaviour change that benefits patients,
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We build great communication platforms and collaborative communities,
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US Headquarters:
160 Varick Street, Floor 3
New York, NY 10013
Email: info@nexgenhc.com
Phone: +44 7768 271 130
“I’m a storyteller at heart. It’s the way I think. It doesn’t matter if it’s complex clinical data or HCP/patient education programmes, you create magic when the story is right.
So when it comes to creating communications that truly inspire, it’s all about how you tell it.
What will your story be?”
“I’ve seen trends come and go. The emergence of rising complexity. The need to do more with less.
I pride myself in the ability to get things done despite formidable challenges and successfully navigate change.
So, what’s keeping you up at night?”
“People sometimes describe me as a bit of a rebel. My natural trait is always to ask how we can approach this differently and how we can make them better.
Pausing for moments where additional insights can be gained is incredibly powerful, and when you break with convention you can find a whole new way of doing things.
So, when everyone’s playing ‘follow my leader’, are you ready to do something different?”
NexGen’s digital services include
iCases – Our award winning omni-channel case-based interactive learning platform
Hive – Bite-sized education platform allowing users to create their own unique learning journey
DataMaps – Real-time presentation of complex, multi-locations data from clinical and real-world studies for use with and by HCPs
Neuroendocrine tumours (NETs) are rare and often fatal tumours that are difficult to diagnose. Physicians specialising in the disease view diagnosis as an intriguing puzzle, but patients often experience a long and difficult journey to diagnosis.
We needed something that would highlight the importance of getting patients a positive diagnosis as early as possible.
Emotive patient videos that bring context to scientific presentations during an international satellite symposium
Emotional
Real patients provided personal, humorous and occasionally shocking accounts of their struggles
Challenging
Their stories created open and honest discussions about the needs of patients with NETs
Scientific
Presentations helped empower physicians with knowledge from the latest research findings and clinical developments
Delegates came away with increased empathy for their patients and motivated to look at ways to change their practice to help patients regain control of their lives.
Metastatic lung cancer is a complex disease and testing is helping to identify patients who are eligible for effective treatment. However, there is often limited awareness and understanding of the latest testing protocols.
We needed to create a tool that could simply explain the science, and support uptake of testing worldwide.
An interactive animation that clearly and concisely communicates each step in the mutation-testing pathway.
Simple
Visually based so suitable for the whole healthcare team, including those without English as their first language
Flexible
Fully functional on smart phones, tablets and computers, and suitable for use at meetings, on congress booths and in the clinic
Adaptable
Divided into easy-to-understand, bite-sized chapters that are easy to update
The tool was independently endorsed by an international panel of oncology experts, and is helping improve understanding and support increased genetic testing uptake across the world.
After a period of inactivity, our client wanted to re-engage with the breast cancer clinical community in the UK. Our research identified the following insights amongst the community:
We needed a way to help physicians address these needs that would provide maximum benefit to the clinical community.
A non-promotional, ‘high science’ educational meeting for UK breast cancer consultants focusing on practical aspects of care
Easy registration
Targeted mailings raised awareness and simple, one-step registration secured attendance
CPD accredited
Awarded from the Royal College of Physicians, highlighting the scientific value
Practical and varied
Keynote lectures, new standards of care sessions, case studies, and debates to stimulate and engage
The meeting strongly resonated with the clinical community and booked up weeks in advance, with many delegates already eagerly anticipating next year’s meeting.