Mapping the patient experience

By mapping a disease state and assessing it against the HCP-focused treatment experiences, we provided our client with significant insight into the moments that matter for optimising treatment care. Integrating these into strategic plans and adapting a care pathway to allow for improvements in patient outcomes took substantial effort across the client organisation but produced long-term, measurable patient, HCP and company benefits.

  • Client: Pharma
  • Duration: 1 year
  • Region: Global

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